Flyer Design
Give Memories Holiday Marketing Program
Challenge
Design the holiday marketing flyers for SDC Creations, establishing the branding for their omnichannel holiday marketing program. Flyers include a 20-page Christmas Lookbook, an 8-page Holiday Gift Guide, a 2-page Black Friday flyer, and a 4-page Valentine’s Day flyer.
Results
With my help from 2019-2023, SDC Creation increased their consumer reach by 343%, distributing flyers to over 600K consumers during the 2022-2023 season.
Role
Art Director
Graphic Designer
Logo Designer (New Jewelry Collections)
Copywriter & Copy Editor
CLICK THE IMAGES TO VIEW THEIR FLIPBOOKS
Trifold Leave-Behind
Challenge
Create a trifold flyer that seamlessly represents SDC Creation’s primary brands and services, to be used as an event leave-behind for potential customers.
Results
The original trifold was for a small event, with only a 100 print count. The design was so successful that existing customers requested copies for their stores and SDC decided to use the trifolds at all their trade shows. In the end, thousands were printed (exact number unknown) and the trifold became a standard SDC marketing material offer for customers.
Role
Art Director
Graphic Designer
Copywriter & Copy Editor